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Privacy Policy

Last updated: 4 August 2026

Draft. Confirm with your adviser before launch. This page describes how we intend to handle personal information for Natterback waitlist and product use in Australia.

Who we are

Natterback (“we”, “us”) helps Australian trade businesses reply to Google reviews via SMS or email. Contact: [email protected]. Website: natterback.com.

What we collect

  • Early access / waitlist: name, business name, trade type, email address, and (if you choose SMS) mobile number and SMS consent.
  • Product use (when you subscribe): Google Business Profile connection details, review and reply content needed to draft and post responses, billing details via Stripe, and message delivery logs.
  • Website analytics: usage data via Google Analytics (e.g. pages viewed, device type). You can control cookies through your browser settings.
  • Communications: messages you send us (email or SMS replies such as “yes” or your own wording).

How we use information

  • To run the waitlist and contact you when access opens.
  • To draft review replies, send them for your approval by SMS or email, and post approved replies to Google on your instruction.
  • To bill for subscriptions and provide support.
  • To improve the service and keep it secure.
  • To meet Australian legal obligations (including spam and privacy rules).

SMS and the Spam Act 2003

If you opt in to SMS, we record your consent (including a timestamp where available). You can opt out at any time by replying STOP or contacting us. We do not sell your phone number.

Google Business Profile data

When you connect a Google Business Profile, we process review text and related listing data only to provide the Natterback service. Nothing is posted to Google without your explicit approval (for example, replying “yes” or sending your own wording).

Payments

Card payments are processed by Stripe. We do not store full card numbers on our servers. Stripe’s privacy terms apply to payment data they process.

Who we share with

We use service providers that help us operate Natterback (for example hosting, SMS delivery, email, analytics, payments, and AI drafting). They may only use data to provide their services to us. We do not sell personal information.

Storage and security

We take reasonable steps to protect personal information against misuse, interference, loss, and unauthorised access. Access is limited to people who need it to run the service.

Overseas disclosure

Some providers may process data outside Australia (for example cloud hosting or AI APIs). Where that happens, we take reasonable steps so information remains protected.

Your rights

You can ask to access or correct personal information we hold about you, or raise a concern about how we handle it. Email [email protected]. You may also contact the Office of the Australian Information Commissioner (OAIC).

Retention

We keep information only as long as needed for the purposes above, or as required by law. Waitlist details are removed or anonymised when no longer needed if you ask us to delete them (subject to legal holds).

Children

Natterback is aimed at business owners and operators, not children.

Changes

We may update this policy from time to time. The “Last updated” date at the top will change when we do. Continued use of the site or service after changes means you accept the updated policy.

Contact

Questions about privacy: [email protected].

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